Paid Ads Management

Paid Ads Final

Paid advertisement is one of the cornerstones of app marketing, allowing publishers to essentially exchange money for new users. Cracking the code to paid ads is, in many cases, what separates the small indie devs from the big time publishers dominating the App Stores.

Our Paid Ads Management Service can help you:

  • Find a positive ROI on every ad dollar you spend
  • Break into the top App Store charts for more exposure and organic downloads using a burst campaign
  • Identify the ad networks that will give the best results for your app
  • Optimize beyond simple cost per install (CPI) campaigns using event and revenue tracking to acquire only the most profitable and engaged users

What’s Included

Features
Number Of Ad Networks The number of ad networks we'll use to run your campaign. This includes networks like Facebook Ads, Apple Search Ads, or Google AdWords. Scroll down to learn more about which networks we use. For management of more than 3 networks, ask us for a quote.
Ad Creative Design We'll create a custom-made ad for your chosen ad networks.
ROI-Focused Campaigning As a publisher, you want to make money with your app. For that reason, we build all of our campaigns around one central goal: making you more money than you spend.
Event and Revenue Tracking We'll help you track users through your entire funnel with either Adjust, Appsflyer or Kochava.
Daily Monitoring and Optimizing We'll keep your campaign on track by optimizing each ad network on a daily basis.
A/B Testing We'll run A/B tests with your ads on a regular basis to ensure your campaigns are as optimized as possible.
Soft Launching (Optional) We can help you run a soft launch for testing purposes before committing to your live launch.
Burst Campaign (Optional) Using paid ads, we can help boost your app into the top charts for increased organic downloads. Get in touch for an estimate of how many downloads you'll need to reach your desired ranking.
Video Creation (Optional) Videos ads often convert better than single static images. If you don't have a video created, we can help you create one for use in your ad campaign.
Transparent Monthly Reporting We don't hide which networks we're working with. You'll know exactly where the users your paying for are coming from. We'll send a report every month including information on how many users we've driven, how much you've spent along with a handful of other KPIs mentioned below.
First Month Setup Fee The first month setup fee is a one time fee we charge for setting up the chosen ad networks, designing the creatives and configuring the attribution software. This price does not include the monthly management investment for the first month.
Progressive Monthly Management The monthly management fee is the price we charge for the ongoing management, tweaking and reporting of results from your ad campaign. We use a percent of monthly ad spend model, as the effort required by our team goes up in proportion to the ad spend.
Indie
Number Of Ad Networks The number of ad networks we'll use to run your campaign. This includes networks like Facebook Ads, Apple Search Ads, or Google AdWords. Scroll down to learn more about which networks we use. For management of more than 3 networks, ask us for a quote.
1
Ad Creative Design We'll create a custom-made ad for your chosen ad networks.
ROI-Focused Campaigning As a publisher, you want to make money with your app. For that reason, we build all of our campaigns around one central goal: making you more money than you spend.
Event and Revenue Tracking We'll help you track users through your entire funnel with either Adjust, Appsflyer or Kochava.
Daily Monitoring and Optimizing We'll keep your campaign on track by optimizing each ad network on a daily basis.
A/B Testing We'll run A/B tests with your ads on a regular basis to ensure your campaigns are as optimized as possible.
Soft Launching (Optional) We can help you run a soft launch for testing purposes before committing to your live launch.
Burst Campaign (Optional) Using paid ads, we can help boost your app into the top charts for increased organic downloads. Get in touch for an estimate of how many downloads you'll need to reach your desired ranking.
Video Creation (Optional) Videos ads often convert better than single static images. If you don't have a video created, we can help you create one for use in your ad campaign.
Ask us for a quote
Transparent Monthly Reporting We don't hide which networks we're working with. You'll know exactly where the users your paying for are coming from. We'll send a report every month including information on how many users we've driven, how much you've spent along with a handful of other KPIs mentioned below.
First Month Setup Fee The first month setup fee is a one time fee we charge for setting up the chosen ad networks, designing the creatives and configuring the attribution software. This price does not include the monthly management investment for the first month.
$1,499
Progressive Monthly Management The monthly management fee is the price we charge for the ongoing management, tweaking and reporting of results from your ad campaign. We use a percent of monthly ad spend model, as the effort required by our team goes up in proportion to the ad spend.
15% of Monthly Ad Spend
Studio
Number Of Ad Networks The number of ad networks we'll use to run your campaign. This includes networks like Facebook Ads, Apple Search Ads, or Google AdWords. Scroll down to learn more about which networks we use. For management of more than 3 networks, ask us for a quote.
2
Ad Creative Design We'll create a custom-made ad for your chosen ad networks.
ROI-Focused Campaigning As a publisher, you want to make money with your app. For that reason, we build all of our campaigns around one central goal: making you more money than you spend.
Event and Revenue Tracking We'll help you track users through your entire funnel with either Adjust, Appsflyer or Kochava.
Daily Monitoring and Optimizing We'll keep your campaign on track by optimizing each ad network on a daily basis.
A/B Testing We'll run A/B tests with your ads on a regular basis to ensure your campaigns are as optimized as possible.
Soft Launching (Optional) We can help you run a soft launch for testing purposes before committing to your live launch.
Burst Campaign (Optional) Using paid ads, we can help boost your app into the top charts for increased organic downloads. Get in touch for an estimate of how many downloads you'll need to reach your desired ranking.
Video Creation (Optional) Videos ads often convert better than single static images. If you don't have a video created, we can help you create one for use in your ad campaign.
Ask us for a quote
Transparent Monthly Reporting We don't hide which networks we're working with. You'll know exactly where the users your paying for are coming from. We'll send a report every month including information on how many users we've driven, how much you've spent along with a handful of other KPIs mentioned below.
First Month Setup Fee The first month setup fee is a one time fee we charge for setting up the chosen ad networks, designing the creatives and configuring the attribution software. This price does not include the monthly management investment for the first month.
$1,999
Progressive Monthly Management The monthly management fee is the price we charge for the ongoing management, tweaking and reporting of results from your ad campaign. We use a percent of monthly ad spend model, as the effort required by our team goes up in proportion to the ad spend.
15% of Monthly Ad Spend
Business
Number Of Ad Networks The number of ad networks we'll use to run your campaign. This includes networks like Facebook Ads, Apple Search Ads, or Google AdWords. Scroll down to learn more about which networks we use. For management of more than 3 networks, ask us for a quote.
3
Ad Creative Design We'll create a custom-made ad for your chosen ad networks.
ROI-Focused Campaigning As a publisher, you want to make money with your app. For that reason, we build all of our campaigns around one central goal: making you more money than you spend.
Event and Revenue Tracking We'll help you track users through your entire funnel with either Adjust, Appsflyer or Kochava.
Daily Monitoring and Optimizing We'll keep your campaign on track by optimizing each ad network on a daily basis.
A/B Testing We'll run A/B tests with your ads on a regular basis to ensure your campaigns are as optimized as possible.
Soft Launching (Optional) We can help you run a soft launch for testing purposes before committing to your live launch.
Burst Campaign (Optional) Using paid ads, we can help boost your app into the top charts for increased organic downloads. Get in touch for an estimate of how many downloads you'll need to reach your desired ranking.
Video Creation (Optional) Videos ads often convert better than single static images. If you don't have a video created, we can help you create one for use in your ad campaign.
Ask us for a quote
Transparent Monthly Reporting We don't hide which networks we're working with. You'll know exactly where the users your paying for are coming from. We'll send a report every month including information on how many users we've driven, how much you've spent along with a handful of other KPIs mentioned below.
First Month Setup Fee The first month setup fee is a one time fee we charge for setting up the chosen ad networks, designing the creatives and configuring the attribution software. This price does not include the monthly management investment for the first month.
$2,399
Progressive Monthly Management The monthly management fee is the price we charge for the ongoing management, tweaking and reporting of results from your ad campaign. We use a percent of monthly ad spend model, as the effort required by our team goes up in proportion to the ad spend.
15% of Monthly Ad Spend

Why our approach works


We focus on ROI – As a publisher, you want to make money with your app. For that reason, we build all of our campaigns around one central goal: making you more money than you spend.

We handpick the best ad networks for your app – Whenever we take on a new project, we always start by analyzing the type of app we’re working on and choose networks that will bring the best results.

We optimize far beyond cost per install (CPI) – While CPI is a very important metric, it can often be misleading – a user acquired at $1 is not always better than a user acquired at $2. In our experience, the quality of users is almost always more important than the quantity. For that reason, we optimize our campaigns using meaningful behavioral metrics like retention rates, average referrals made per user and average revenue per user (ARPU).

Whatever goal you have for your campaign, we can help you reach it.

Want to go viral? We can help you target early adopters who will spread your app like wildfire. Looking to build a highly engaged users base that keeps coming back for more? We’ll focus on retention rates and target users who are shown to stay engaged for long periods of time.

We know how to design persuasive creatives – Our creative design team has an eye for creating ads that catch users’ attention and convince them to download your app.

Our campaigns are data-driven, measurable and transparent – We don’t hide our ad networks from you. Instead, we work alongside you as partner giving you full access to the campaign so you can check in on us anytime you please.


Contact Us For Your Free Consultation

Our attribution partners


We work with all of the big 3 attribution providers: Adjust, AppsFlyer and Kochava.

Adjust LogoAppsFlyer-logoKochava_Logo




Which ad networks do you work with?

We work with all of the major ad networks like Facebook Ads, Snapchat Ads, Apple Search Ads, Google AdWords, as well as a variety of in-app ad providers such as Chartboost or Tapjoy.

How we measure your success

If you can’t measure it, you can’t manage it. That’s why we make sure to measure everything we do so you know exactly where your money is going and what results we’ve generated.

For Paid Ads Management, the Key Performance Indicators (KPIs) we track and report to you include:

  • Installs generated
  • Cost per install
  • Ad spend ROI
  • Impressions generated
  • Click-through rates
  • Cost per click
  • Retention rates
  • Post-install user behavior

Contact Us For Your Free Consultation

Is This Guide Too Long?
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Ultimate ASO Checklist
  • Step-by-step checklist for perfect ASO
  • iOS App Store optimization
  • Google Play Store optimization
* we never share your e-mail with third parties.
Get More Organic Downloads
using our                                         
Ultimate ASO Checklist
  • Step-by-step checklist for perfect ASO
  • iOS App Store optimization
  • Google Play Store optimization
* we never share your e-mail with third parties.
Enter your email to get
10 Bonus Strategies
  • 10 extra app marketing tactics
  • PDF version of the entire post
  • Downloadable infographic
* we never share your e-mail with third parties.
Enter your email to get
10 Bonus Strategies
  • 10 extra app marketing tactics
  • PDF version of the entire post
  • Downloadable infographic
* we never share your e-mail with third parties.
Enter your email to get
10 Bonus Strategies
  • 10 extra app marketing tactics
  • PDF version of the entire post
  • Downloadable infographic
* we never share your e-mail with third parties.
Get More Organic Downloads
using our                                         
Ultimate ASO Checklist
  • Step-by-step checklist for perfect ASO
  • iOS App Store optimization
  • Google Play Store optimization
* we never share your e-mail with third parties.
Get More Organic Downloads
using our                                         
Ultimate ASO Checklist
  • Step-by-step checklist for perfect ASO
  • iOS App Store optimization
  • Google Play Store optimization
* we never share your e-mail with third parties.
Get More Organic Downloads
using our                                         
Ultimate ASO Checklist
  • Step-by-step checklist for perfect ASO
  • iOS App Store optimization
  • Google Play Store optimization
* we never share your e-mail with third parties.
Get More Organic Downloads
using our                                         
Ultimate ASO Checklist
  • Step-by-step checklist for perfect ASO
  • iOS App Store optimization
  • Google Play Store optimization
* we never share your e-mail with third parties.
Let's Talk.