Which would you prefer: flashy, over-the-top screenshots, or ones that make people actually download your app? If you want your app to make money, the second option is always better.
While our screenshots always look great, our goal is for them to appeal to users and get your app more downloads.
Through studying the results of dozens of A/B tests, our designers have developed an eye for creating mobile app screenshots that convert. It’s not always the prettiest images that perform the best.
In our experience, the winning formula consists of a combination of:
60% of users won’t scroll past the first 2 screenshots; so you need to make an impression fast! Why spend so much time developing an app only to leave it misrepresented with bad screenshots?